RESOURCES

The Role of the Community Manager is a practitioner-focused position overview from The Collagogy Institute that explains the Community Manager’s role in successfully leading an online Community of Practice (CoP). It defines key social learning concepts, summarizes common CoP technologies and roles, and then lays out a comprehensive Community Manager skill set across three phases—preparation, implementation, and evaluation.

The document emphasizes practical, field-tested strategies for shaping structure and norms, building trust, driving participation, curating and managing content, communicating value to stakeholders, and using formative and summative evaluation data to continuously improve community health and business impact.

Click the image to download the PDF file.